Rhapsody Blue MIC Vehicle Environment

Project goals were to achieve a unique MIC color space that looks luxurious but appeals to today's generation. It involved using the first transparent pigment-based interior color deliverable across 76 base resins for the vehicle interior. Once the color was mastered, early attempts showed it was prone to metamerism with a red/green directional hue shift. Numerous attempts to achieve color consistency bidirectionally with standard pigment adjustments did not solve the problem. Finally, the color was remastered using a non-TIO2 system that did not exhibit hue shift, eliminating the need to paint and creating a calming, cool color environment.

OEM/Vehicle Ford Motor Co. 2016 Lincoln Continental System Supplier Americhem Inc. Material Processor    Many

Material Supplier Americhem Inc. Resin PP,TPO, ABS,PA, POM Tooling/Equipment Supplier Many

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